We launched the first collection of mega fridge magnets for iFood Delivery
Fridges used to be cluttered with delivery magnets—until iFood made them obsolete. With all your favorite restaurants now on your phone, we reimagined magnets as giant, poster-like decorative pieces inspired by 7 popular cuisines from the app.
Fridge magnets that double as design posters
Using order histories, we created Mega Magnets to decorate heavy users kitchens, gourmet restaurants, and appliance stores.
\o/
Brazilian Creative Annual (CCSP) 2017 - Shortlist
My role:
Creative /Art Director
Creative team ALMAP BBDO:
Bruno Prosperi - ECD
Gola, Pernil, BJ Yung, Marcelo Nogueira - CD
Ana Carolina Reis - Creative / Copywriter
Daniel Poletto - Creative / Art Director
Andre Leotta - Creative / Art Director